1. I’ve Never Been a Drinker, But I’ve Always Wanted to Feel Included

I’ve never felt drawn to alcohol. Not in college, not at work events, not even during celebrations. But that didn’t mean I didn’t want to be part of the moment. There were so many times I stood at a party or dinner and wished there was something special for people like me, something beautiful to sip on that felt intentional, not like an afterthought.

Moment was born out of that quiet wish:
To create a drink that helps everyone feel like they belong—no buzz required.

2. I Believe in Calm Over Escape

When life gets overwhelming, I don’t want to escape, I want to reset. I want to feel grounded, not foggy. Clear, not numb.

That’s what led me to adaptogens like ashwagandha, L-theanine, and tulsi. These herbs changed how I moved through stress. They didn’t dull anything—they helped me feel more like myself.

I knew I had to share that experience. So I set out to craft something that tasted incredible and made your nervous system exhale. That’s where Moment began to take shape.

3. I Wanted a New Kind of Ritual

So many social moments revolve around alcohol, and I get it. We all want a reason to raise a glass, to connect, to mark the end of the day. But,  I wanted to build a ritual that celebrated clarity instead of cloudiness.

Moment is my answer to that. A sparkling drink that feels elevated and festive, with ingredients that nourish you instead of depleting you. It’s a new way to unwind. To celebrate. To feel good during and after the moment.